Idee e ispirazioni

VIVA MAGENTA – PANTONE COLOR OF THE YEAR 2023

VIVA MAGENTA - PANTONE COLOR OF THE YEAR 2023

The American Pantone Institute, as every year, chose the main shade for the whole season – Viva Magenta. What is a selected color, what does it mean, and how to put it into interior design? Which of our stencils will perfectly match it, creating an amazing effect? You will find the answers to all these questions in the post below!

Pantone Matching System

Established in 1963, the Pantone organization has been choosing the shade of the season for years, which always has a huge impact on the interior design industry and beyond. The Chief Executive Officer – Lawrence Herbert – developed a pioneering method of combining and identifying colors – Pantone Matching System. Each tint is represented by numbers. During making such recordings, every aspect is taken into account, from metallicity to fluorescence. By far the biggest advantage of the shades palette created by Pantone is the colors’ uniformity. Each of them was created by juxtaposition and carefully combining 18 pigments (including white and black). As a result, the printout of the shades will always be the same. This corporation, thanks to its hard work, has gained recognition around the world, and their publications are considered the most reliable sources of information about colors.

VIVA MAGENTA - PANTONE COLOR OF THE YEAR 2023
VIVA MAGENTA - PANTONE COLOR OF THE YEAR 2023

Viva Magenta – the recent Pantene trend

The announcement of the color choice of the year by Pantone is the most longed-for event in the interior design world. The last edition trend was the blue-violet shade of Very Peri, a symbol of creativity. And what has the Institute bet on this time? After an in-depth analysis of research and a review of current trends, Viva Magenta 18-1750, full of energy and dynamics, was selected. This color beams courage and joy, and its intensiveness is designed to stimulate the fighting spirit and inspire everyone to infinite self-expression. The spontaneousness contained in this shade means, primarily, the return of happiness and joyful moments after the last, quite difficult years. Don’t be afraid to experiment and tell about yourself in a unique way!

Color of the year 2023 – what to combine with?

Such a bold color will find its purpose on many levels – from unconventional interior arrangements to original stylizations. The intense shade of Viva Magenta will perfectly match the timeless, geometric motif. How to make such a unique ornament on a classic, boring T-shirt, a decorative pillow, or a material notebook yourself? It’s easier than you think! Take a look at our guide – you will find there a detailed instruction that will certainly dispel any doubts. The combination of unusual red with the simplicity of geometric patterns is also an ideal solution for decorating the interior. Such a lively tint is worth combining with subdued colors, such as white or gray, and the whole will be perfectly complemented by modernist furniture and minimalist accessories. Show your courage and energy thanks to the color that draws attention, adds a rebellious spirit to the rooms, and gives a power to action!

VIVA MAGENTA - PANTONE COLOR OF THE YEAR 2023
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